If you find yourself saying yes to any of the following points, it might be time to consider outsourcing your social media management:

You’re unsure about the return on investment (ROI) from your current efforts.
You feel overwhelmed by the ever-changing landscape of social media.
You prefer focusing on your core business rather than learning the intricacies of digital marketing.

We get it—hiring a social media firm can feel like a big step. But it’s not about relinquishing control; it’s about freeing up your time to focus on what you do best while ensuring an effective social media strategy operates in the background.

Here Are the Key Benefits of Hiring a Social Media Firm:

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.

1. Save Time

If the thought of spending hours each day learning new social media tools and algorithms doesn’t excite you, a social media agency can save you precious time. As a business owner, you’re likely an expert in your field—not necessarily in social media marketing. A dedicated agency brings experience and expertise, eliminating the trial-and-error phase of figuring out what works and what doesn’t.

2. Consistent Brand Messaging and Eye-Catching Content

A reputable social media firm ensures that all content posted across platforms aligns with your brand’s voice and aesthetic. Concerned about letting an outside agency post on your behalf? No worries! We provide a monthly content calendar for your approval, ensuring you’re always in the loop.

3. Expertise and Experience

While hiring a full-time in-house marketing manager may seem appealing, it can pose risks. What if they don’t deliver or lack up-to-date knowledge of the latest marketing trends? Our agency offers low-risk contracts and affordable rates, making it a sensible choice. Plus, our proven strategies have successfully helped numerous brands grow their online presence.

4. Effective Facebook and Instagram Ad Management

With Facebook’s organic post reach dwindling, paid advertising is becoming essential for social media success. The good news? Agencies like ours know how to maximize your ad spend for optimal ROI. For instance, one of our wedding venue clients generated 14 leads with just a $50 ad spend last June!

Managing ad campaigns involves creative aspects like design and copy, as well as technical details such as timing and budget. By entrusting this task to professionals, you can focus on your business while we drive results.

Ready to Bring a Social Media Agency on Board?

Remember, social media is more than just sporadically posting content and hoping for results. Investing in a social media marketing firm like SoSocial means you gain the support and insights necessary to build a thriving business.

If you’ve been struggling with ROI in your social media efforts, reach out for a free consultation. Based in St. Louis, MO, we’re passionate about helping small businesses succeed.